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EyeWorld Meeting Reporter/Video Reporter

EyeWorld Meeting Reporter

Multimedia reporting from the world’s leading ophthalmic meetings 
Includes the EyeWorld Video Reporter

EyeWorld Meeting Reporter is a daily multimedia review of the top news events from the world’s leading ophthalmic meetings. The Meeting Reporter is written onsite during each day of one of these meetings. An EyeWorld staff writer attending the meeting covers breaking ophthalmic news from the educational sessions and the exhibit floor.

The Meeting Reporter is broadcast by email each day of the meeting to more than 25,000 eyecare providers. The Meeting Reporter is summarized and printed in the next issue of EyeWorld magazine as well as posted to EyeWorld.org and digital.eyeworld.org for mobile devices.

EyeWorld Video Reporter

Hosted by Josh Young, MD, professor of ophthalmology, New York University, the Video Reporter for each meeting is a series of interviews from a wide spectrum of thought leaders and speakers on current topics relevant to the global advancement of eyecare. Video Reporter is integrated into the Meeting Reporter e-newsletter. Readers interested in viewing these videos are taken via embedded links to a site where the videos are housed. Video Reporters from past meetings are also archived on the site along with the companion print reports from the meeting. Certain meetings will not contain the Video Reporter section. See the chart on the next page for full details on offerings per meeting.

Following the meeting, EyeWorld Meeting Reporter is summarized in the next issue of EyeWorld magazine as well as archived on our site. The availability of the videos from the Meeting Reporter is marketed by email to the same recipients who received the initial Meeting Reporter e-newsletter. 

Advertising opportunities

Advertising is granted to a single corporate sponsor for each meeting. For the e-newsletter, sponsorship allows the industry partner to place two wide skyscraper banner ads along the right side of the page and one leaderboard ad beneath the last article. At least one of the two wide skyscraper ads will be above the fold. For the video site, two wide skyscraper banner ads will be placed and will be repeated alongside the total length of the page. Page length varies with the number of videos recorded per day/meeting. PI information can be included at the bottom of the e-newsletter (below the editorial). For web banners, animated gifs, flv, and html5 files are accepted and can scroll the PI if required.

Metrics

Meeting Reporter e-newsletter

One year averages

# sent per newsletter: 20,419 U.S., 28,549 global

% unique opens: 17.5%

# of clicks on sponsor banner: 10

% of clicks on sponsor banner: 9.1%

# of clicks on Video Reporter section: 97

% of clicks on Video Reporter section: 88.2%

Video Reporter

January 1–September 30, 2016

APAO

Video Duration: 7,841

Video Impression: 46,080

Video Views: 5,981

Play Rate: 15.03

Video Seconds Viewed: 109,5329

Engagement Score: 1,826.16

APACRS

Video Duration: 11,213

Video Impression: 7,656

Video Views: 3,820

Play Rate: 17.78

Video Seconds Viewed: 99,5700

Engagement Score: 2,158.69

Meetings and Pricing (sole sponsorship):

Additional meetings can be provided at the prospective sponsor’s request with or without video component. Please call for pricing.

Specifications

E-newsletter:

Size

Pixels

Format

Leaderboard

728 x 90

Jpeg or gif

Wide skyscraper

160 x 600

Jpeg or gif

Website:

 

Size

Pixels

Format

Leaderboard

728 x 90

Jpeg or gif

Wide skyscraper

160 x 600

Jpeg or gif

 

Meetings:

Meeting

With Video Reporter

No Video
Reporter

AIOS

$11,000.00

N/A

APACRS

$11,000.00

N/A

APAO 2017

$11,000.00

N/A

 

 


2017 AIOS

February 16–19, 2017

Jaipur, India


2017 APAO

March 1–5, 2017

Singapore


2017 APACRS

June 1–3, 2017

Hangzhou, China


2017 ESCRS 

October 7–11, 2017

Lisbon, Portugal