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Asia-Pacific Mechanical Specs

All advertising specifications require a .25” safety margin all around from trim size plus 1.0” in the center gutter for spreads for live matter.

 
Tabloid page

Ad size: 10” x 13”
Spread 20” x 13”

Bleed size: 10.250” x 13.250”
Spread 20.250” x 13.250”

 
Island page

Ad size: 7.190” x 9.750”
Spread 14.630” x 9.750”

Bleed size: 7.440” x 10”
Spread 14.880” x 10”

 
1/2 tabloid page vertical

Ad size: 4.860” x 13”

Bleed size: 5.110” x 13.250”

 
1/2 tabloid page horizontal

Ad size: 10” x 6.5”

Bleed size: 10.250” x 6.750”

 
1/3 tabloid page vertical

Ad size: 4.860” x 9.75”

Bleed size: 5.110” x 10”

 
1/3 tabloid page horizontal

Ad size: 10” x 4.250”

Bleed size: 10.250” x 4.5”

Metric conversion table for advertising sizes:

 

English system (inches)

Metric system (centimeters)

 

Ad size

Bleed size

Ad size

Bleed size

Ad size

Width

Height

Width

Height

Width

Height

Width

Height

Two page spread

20.000

13.000

20.250

13.250

50.80

33.02

51.44

33.66

Full page

10.000

13.000

10.250

13.250

25.40

33.02

26.04

33.66

Island

7.190

9.750

7.440

10.000

18.26

24.77

18.90

25.40

Island spread

14.630

9.750

14.880

10.000

37.16

24.77

37.80

25.40

1/2 page vertical

4.860

13.000

5.110

13.250

12.34

33.02

12.98

33.66

1/2 page horizontal

10.000

6.500

10.250

6.750

25.40

16.51

26.04

17.15

1/3 page vertical

4.860

9.750

5.110

10.000

12.34

24.77

12.98

25.40

1/3 page horizontal

10.000

4.250

10.250

4.500

25.40

10.80

26.04

11.43

Marketplace single

2.150

4.750

 

6.35

12.065

 

 

 

Marketplace double vertical

2.150

9.250

 

6.35

23.495

 

 

 

Marketplace double vertical

4.500

4.750

 

11.43

12.065

 

 

 

All advertising specifications require a 1/4’’ safety margin at trim and 1’’ in gutter on spreads for live matter.

Production requirements
Printing: Web offset
Paper stock: Covers, 70 lb. gloss; inside, 60 lb. gloss
Binding: Saddle stitch
Screens: 133 lines preferred
Materials required: Film is no longer accepted. A high-resolution color proof is required for all color advertisements.
Electronic files: Acceptable file formats are PDF (high-res) and CMYK tif or jpeg. Files must be accompanied by a high quality proof and be same size at 300 dpi.

Rate accounting
Terms: U.S.-based advertisers: net 30 days; international advertisers: wire transfer upon acceptance of insertion.
Short rates: Short rates will be issued if contracted frequency is not fulfilled at end of 12-month period.
Cancellation: $1,500 cancellation fee will be charged for cancellations received after the closing date.

Send all materials to:
ASCRSMedia

Attention: Cathy Stern
4000 Legato Road, Suite 700
Fairfax, VA 22033
Phone: 01-703-383-5702, fax: 01-703-547-8831

Electronic files
FTP: Contact Cathy Stern at cathy@eyeworld.org for FTP instructions.

EyeWorld does not permit the insertion of marketing materials that conflict with ASCRS, ASOA, or EyeWorld produced events, programs, or meetings into its publications or other promotional vehicles. This includes marketing for meetings produced by competitive publications and CME providers, as well as industry. If you have a meeting ad you wish to run but are unsure of its eligibility, please forward a proof to Cathy Stern prior to submitting your IO or consult your salesperson.